PSN eMD offers highly targeted, personalized, sponsored email messages delivered to more than 250,000 health care providers (HCPs) and 90,000 pharmacists via email at a PSA rate. A turnkey digital communications solution with strong metrics that enables your organization to interact with the target market and evaluate their reaction to your message.
Access to HCPs who trust messaging from PSN (including MD, DO, PA, NP and RPh). Highly targetable by NPI, specialty, geographic location and more.
Delivered on demand with variable frequency. Subject line testing included to maximize open rates.
Fully designed and developed email creative that repurposes existing program content. Content is designed so that user interest in specific areas of the message can be measured and evaluated.
Clients receive a final report with metrics for opened emails. PSN will include banner link tags that assist clients in monitoring their website/landing page traffic and site conversion activity via digital analytics.
Note: PSN offers additional support and packages for the development of digital marketing campaigns that measure activity via Google Analytics®.